Attract tourists to your destination

U-tours is a platform for destinations (i.e. regional, municipal, and large tourist venues) that want to increase tourism & foot traffic, generally want to promote themselves, and stimulate their local travel-adjacent businesses in the process.

The competition to reach tourists is fierce

Most regions and many municipalities have travel/tourism councils that, generally, work off a mandate to bring in tourists or increase foot traffic.  Plenty of tourist-focused businesses have to fight numerous local competitors for that ephemeral tourist attention.  The competition increases every year and destination marketers bemoan the inability to stand out in the crowd or compete with larger, more well-known destinations.

Attract tourists to your destination

U-tours is a platform for destinations (i.e. regional, municipal, and large venue sponsors) that want to increase tourism & foot traffic, generally want to promote themselves, and stimulate their local travel-adjacent businesses in the process.

The competition to reach tourists is fierce

Most regions, municipalities, and sometimes larger venues have travel/tourism councils that, generally, work off a mandate to bring in tourists or increase foot traffic or something similar. The competition increases every year and destination marketers bemoan the inability to stand out in the crowd or compete with larger, more well-known destinations.

Good timing

Travel & tourism will only finally fully recovered from looooooong COVID this travel season. Naturally, the related marketing spend Read more...

to capture tourists has also bounced back and ratcheted up. Global travel ad expenditures rose by 13.4% last season to about 155 billion USD, are expect to rise by about 12.7% this season, and is expected to surpass half a trillion USD per year within a decade! Moreover, the now leading form of Destination Marketing advertising is digital, which is poised for substantial expansion, driven by digital innovation combined with increased tourism activity. The problem is that most current advertisement takes the same, limited forms available today. This well-known problem in the industry is leading 55% of DM spenders to find and increase their advertising spend in new/other media next year.

Good timing

Travel & tourism will only finally fully recovered from looooooong COVID this travel season. Naturally, the related marketing spend Read more...

to capture tourists has also bounced back and ratcheted up. Global travel ad expenditures rose by 13.4% last season to about 155 billion USD, are expect to rise by about 12.7% this season, and is expected to surpass half a trillion USD per year within a decade! Moreover, the now leading form of Destination Marketing advertising is digital, which is poised for substantial expansion, driven by digital innovation combined with increased tourism activity. The problem is that most current advertisement takes the same, limited forms available today. This well-known problem in the industry is leading 55% of DM spenders to find and increase their advertising spend in new/other media next year.

What tourists want

46% of travelers report going on a destination’s sightseeing tours. Destination councils know that most tourists want to see sights and learn about their destinations. Read more...

Tourism research and surveys have identified various factors that influence travelers‘ destination choices, including attractions, activities, and the availability of guided tours. That is why most destinations invest in providing tourists with online information, tourist info offices, self-guided, and guided tours.

What tourists want

46% of travelers report going on a destination’s sightseeing tours. Read more...

Destination councils are aware that most tourists want to see sights and learn about the places they travel.
Tourism research and surveys have identified various factors that influence travelers‘ destination choices, including attractions, activities, and the availability of guided tours. That is why most destinations invest in providing tourists with online information, tourist info offices, self-guided, and guided tours.

What tourists get

Despite the best of intentions in supplying tourists with such info and services to meet their demand, Read more...

most of the time, the result is either an oversupply of a few mainstream tours in English combined with a lack of supply of other thematic and language tours as well as an informational overload online about those same few tours offered by dozens of companies in top destinations or just a complete undersupply of information, guides, and tours in lesser-known destinations.

What tourists get

Despite the best of intentions in supplying tourists with such info and services to meet their demand, Read more...

most of the time, the result is either an oversupply of a few mainstream tours in English combined with a lack of supply of other thematic and language tours as well as an informational overload online about those same few tours offered by dozens of companies in top destinations or just a complete undersupply of information, guides, and tours in lesser-known destinations.

U-tours to the rescue

Our platform decreases costs and increases benefits for travelers, concisely informs them about destinations, and attracts them with something to do when they visit,Read more...

particularly so when tours and destinations are sponsored. This combination is especially beneficial to the lesser-known, mid-sized destinations (usually municipalities) that look to tourism as one of the more important income streams for their towns.

U-tours to the rescue

Our platform decreases costs and increases benefits for travelers, Read more...

concisely informs them about destinations, and attracts them with something to do when they visit, particularly so when tours and destinations are sponsored. This combination is especially beneficial to the lesser-known, mid-sized destinations (usually municipalities) that look to tourism as one of the more important income streams for their towns.

Generous offers for early adopters

We have prepared a batch of highly attractive offers to entice our early adopter partners. Read more...

On top of significant discounts, they include being featured as top destinations for years, millions of interstitial video ad spots all to be placed in front of active travelers, no annual renewal, and continued discount rollover. In fact, our offers are so enticing, that not only are they significantly less expensive than developing one’s own destination application, not only are they less expensive than even the variable cost one would face running such a platform, they are even below U-tours’ own variable cost of running the platform.

Generous offers for early adopters

We have prepared a batch of highly attractive offers to entice our early adopter partners. Read more...

On top of significant discounts, they include being featured as top destinations for years, millions of interstitial video ad spots all to be placed in front of active travelers, no annual renewal, and continued discount rollover. In fact, our offers are so enticing, that not only are they significantly less expensive than developing one’s own destination application, not only are they less expensive than even the variable cost one would face running such a platform, they are even below U-tours’ own variable cost of running the platform.

Sweetening the deal!

On top of the generous offers for our early adopters, we will be investing a significant portion of all early adopter spend on a synergistic destination marketing campaignRead more...

(a major traditional, digital, and social media marketing effort that will benefit all our sponsors, especially those who make additional marketing commitments with us).

Destination sponsors who partner with U-tours will multiply the benefits of their marketing spends, with the greatest and longest benefits accruing to those who join the platform the earliest. The returns from the enhanced destination visibility from our early partner offers will exponentially grow along with our platform. Moreover, we intend to dedicate one pound from each paid tour to marketing and we aim to continually invest into our solutions, customer acquisition, and stakeholders. These plans will cyclically reinforce one another bringing benefits to all our customers and stakeholders.

Sweetening the deal!

On top of the generous offers for our early adopters, Read more...

we will be investing a significant portion of all early adopter spend on a synergistic destination marketing campaign (a major traditional, digital, and social media marketing effort that will benefit all our sponsors, especially those who make additional marketing commitments with us).

Destination sponsors who partner with U-tours will multiply the benefits of their marketing spends, with the greatest and longest benefits accruing to those who join the platform the earliest. The returns from the enhanced destination visibility from our early partner offers will exponentially grow along with our platform. Moreover, we intend to dedicate one pound from each paid tour to marketing and we aim to continually invest into our solutions, customer acquisition, and stakeholders. These plans will cyclically reinforce one another bringing benefits to all our customers and stakeholders.

Contact us

Our early adopter offers are progressively set

The first 50 Early Adopters will be obtaining these gradually more expensive deals. So, do not hesitate and sign your destination up now!
Contact us
Contact us

Our early adopter offers are progressively set

The first 50 Early Adopters will be obtaining these gradually more expensive deals. So, do not hesitate and sign your destination up now!
Contact us